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Virgin human hair can last a year or more with the right routine. Here are the habits our stylists swear by to keep your bundles and wigs soft, tangle-free, and looking freshly installed.

Wash Gently, Not Often
Wash every 10–15 wears with a sulfate-free shampoo, working in downward strokes to avoid tangling. Always condition mid-length to ends.
Detangle From the Ends
Start at the tips with a wide-tooth comb and work your way up. Never brush wet hair from the roots — it stresses the strands and causes shedding.
Store on a Stand or in Silk
Keep wigs on a wig stand and bundles in a satin or silk bag when not in use. This preserves the pattern and prevents friction damage overnight.
Protect From Heat
Use a heat protectant below 180°C for styling, and let curls or waves air-dry when possible to extend the hair's natural texture.
Sleep on Silk
Swap cotton pillowcases for silk or satin to reduce friction and frizz while you sleep — it's the easiest habit change with the biggest payoff.
Deep Condition Weekly
A weekly deep-conditioning treatment keeps virgin hair soft and manageable, especially in Dubai's dry, air-conditioned climate.
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